Lead generation

What if we've already had a bad experience with a contractor, why wouldn't it happen again with you?

This is one of the most common reasons why people come to us. Many people come after agencies that made beautiful promises, but lacked transparency, responsibility and clear figures. That's why we work differently from day one:

  • we're going to fix in advance who's in charge of what
  • agree on realistic KPIs and expectations before the launch
  • Connect CRM and end-to-end analytics
  • show where each application comes from
  • We give regular feedback on numbers and flow quality
  • quickly change ligaments that don't produce results.

We have principles - honesty and openness when working with clients. If there are questions about the quality of leads, we don't go into excuses. We look at specific requests, processing speed, statuses, touches and reasons for losses - and make decisions based on the data. It's not «emotions» that drive our decisions, it's numbers.

Our task is not to “spin off adverts”, but to make sure that you understand where your money is going and what really brings results.

What is end-to-end analytics and why do I need it?

End-to-end analytics shows the customer journey from advert to transaction with a clear understanding of the cost of each stage of the lead funnel.

In simple words: you see not only “how many applications came in”, but what happened to them next and how much it cost you.

It helps to understand:

  • what kind of adverts get the right messages
  • which creatives work best
  • where customers are lost
  • how much a qualified lead costs
  • which channels should be amplified

These services cost from 100$/month - for our customers connect for free for the duration of the partnership.

Do you need a CRM?

If you buy a package of ready-made leads, it is not necessary to have it. We can keep a summary of requests, for example, in Google tables.

But for lead generation - yes, CRM is a must, as it is an important part of the system, without which it is difficult for agencies to grow in sales at this time.

Without CRM, it's impossible to honestly understand:

  • where the lead came from
  • who processed it
  • how quickly he was contacted
  • if he got to the dialogue
  • which channels produce better quality bids

If there is no CRM - we help you to connect it with our basic settings.

What do you guarantee in lead generation?

We can calculate and fix a minimum number of applications in advance based on budget, GEO, audience language and average property cheque.

Important: the guarantee applies to incoming applications, not deals or qualified leads. Qualification also depends on processing speed, sales team, facilities and first contact.

What is included in turnkey lead generation?

You don't just get an ad launch, you get a ready-made lead generation department of 4 highly specialised property specialists. The work includes:

  • strategy and hypotheses
  • Facebook / Instagram advertising campaigns
  • creatives: static and video
  • Offers for different audience segments
  • quizzes and forms of lead generation
  • It's free: end-to-end analytics
  • anti-spam and anti-bot mechanics
  • heating funnel before contact
  • reporting and optimisation

Which has a positive effect on the quality of leads, the attitude towards your agency, and the formation of initial trust.

How long before the first applications come in?

In a lead buying format, requests can come in quickly (from 1 day). In the format of creating a turnkey lead generation department, it usually takes an average of 7-10 days for preparation: creatives, CRM, analytics and launch of advertising. After that, the first leads start coming in.

How is lead generation different from lead buying?

Buying leads is a fast flow of ready requests. Lead generation is a system of attracting clients for your brand: advertising, creatives, CRM, end-to-end analytics, warm-up, reporting and constant optimisation.

To put it simply:

  • buying leads = applications here and now
  • Lidogeneration = a system for agencies that want to grow and improve their performance.
Determine the estimated price per leads and ROI of your advertising campaigns

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    Get up-to-date ways to receive applications in 2024 for real estate agencies + Guide "7 mistakes of a realtor"

    Czeslaw
    Lead Generation Specialist real estate industry
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